INDUSTRY WIRED- GTX Corp: Making End-to-End Connectivity Possible Through Innovative IoT-Powered Enterprise Monitoring System

Published on March 30, 2020

By IndustryWired

GTX Corp (GTXO) is a pioneer in Smart, Mobile and Wearable GPS tracking and recovery location-based products, supported through a proprietary IoT enterprise monitoring platform. The company offers a global end-to-end solution of hardware, software and connectivity and develops 2-way GPS tracking technologies, which seamlessly integrate with consumer products, military and enterprise applications. GTX Corp utilizes the latest in miniaturized, low power consumption GPS, Cellular, RF, NFC and BLE technology enabling tracking in real-time of the whereabouts of people or high-value assets. Best known for its award-winning patented GPS SmartSole® - Think Dr. Scholl’s meets LoJack, the world’s first invisible GPS wearable tracking device created for those at risk of wandering due to Alzheimer’s, dementia, autism and traumatic brain injury. 

GTX’s journey began 18 years ago when the company pioneered the wearable technology industry, with a simple mission to be able to track and locate people and things they care about at the touch of a button, providing safety, security and peace of mind. In short, GTX put the “Where” in Wearable Tech. 

An Innovative Leader 

Patrick Bertagna is the Co-Founder, CEO and Chairman of GTX Corp. A serial entrepreneur, inventor and thought leader in the wearable technology and IoMT industry with 38+ years in creating, building and selling technology and consumer products. Patrick has been responsible for overseeing all aspects of GTX Corp from its start-up vision to product commercialization, funding, go to market strategies, M&A, contract negotiations, IP licensing and taking the company public in 2008 adding corporate governance of a public entity to his responsibilities. 

Moreover, the Founders are still active in the company with the CEO having contributed over 20 inventions that ultimately were awarded patents. In terms of vision and product roadmap most of that is still driven by the CEO and even though since inception the Company has launched numerous products, all of them stay true to the Company’s ethos of making the best wearable technology with purpose, which provides safety and security at the touch of a button. 

Developing World’s First Invisible GPS Tracking System 

GTX, for the most part, stays on the cutting edge of technology, not the bleeding edge. But its main contribution to the industry is taking complex technology and wrapping it into a simple-to-use product that has purpose and value. For example, GPS and cellular technology have been around for over 40 years, but GTX took those two core technologies, combined them and then embedded them in a comfortable ergonomic insole and created the world’s first wearable invisible GPS tracking solution for people with Alzheimer’s, dementia or autism. For GTX, it’s about connecting to who and what matters most. 

New-Age Technologies to Impact IoT Development 

All disruptive technologies like Cloud Computing, Big Data Analytics, AI and Automation are certainly impacting the IoT industry, they are accelerating the growth of IoT. Artificial intelligence and big data analytics are most likely to have the biggest impact. Patrick says, “The more a device can collect data and that data can be analysed to draw conclusions through AI, the more we are going to see the proliferation of devices attached to everything we touch, from our bodies, to vehicles, medical devices to household appliances and of course logistics. This will dramatically impact the decision process, which will no longer be made by humans – should you go to the doctor or not, let the person at your front door in or not, make a left turn or not, have the package you ordered online left at your doorstep or not.” These are all simple decisions that have historically been made by humans which soon will be made by a software algorithm all driven by the IoT ecosystem.” 

Driving Innovation with Collaborative Efforts 

GTX strongly embraces and relies on partnerships, it’s all about a collaborative effort. The company has customers, vendors, suppliers and partners across 6 continents. This helps bring in a wide variety of talent and perspectives to all facets of the business from innovation, design, manufacturing and distribution. Another key component to GTX is its intellectual property portfolio. Being very early in the wearable technology space and filing patents on GPS tracking before the iPhone was ever released gives GTX a unique position and IP stronghold in the marketplace. 

Addressing Immense Industry Challenges 

As a pioneer in the industry, GTX Corp has seen its share of challenges along the way, making electronics smaller, more robust, less power consuming, keeping up with the everchanging wireless carrier platforms – 2G, 3G, 4G, 5G, etc. And on the human side trying to best manage the huge responsibility of developing products that impact lives. Patrick says, “When you make a product that can help find mom in the middle of the night if she wandered off, or locate a child in a school in case of a fire or making sure a soldier is not in the line of sight during a live ammunition exercise, creates an awesome responsibility for all the stakeholders.” 

Illustrious Awards and Recognitions 

Over the years, GTX Corp has been honoured by the industry and received several recognitions, including: 

  • Top 25 most empowering IoT companies 
  • Member of United Nations Global Compact 
  • Second place CTIA Awards (Microsoft came in 1st, GTX 2nd, and Samsung 3rd) 
  • AARP Top Ten New Technology 
  • Listed in Entrepreneur Magazine – 100 Brilliant Companies 
  • ABI Research identifies “GTX Corp paving the way into the next billion-dollar market – “Personal Tracking” 
  • GTX’s flagship product was exhibited in 100 most important inventions of mankind – Technology Museum in Sweden 
  • Won the People’s Choice Award for most innovative connected device 
  • GTX’s technology was selected by George Mason University for a 2-year study on Alzheimer’s 
  • Featured in a Google White Paper on location-based services 

The Future Roadmap 

GTX Corp will continue to play its role in the IoT wearable space by identifying and capitalizing on opportunities that present themselves and developing products and solutions that can help make a difference. There is always going to be some new disruptive tech or market conditions that unfolds and the task at hand for the GTX team is to be there early enough to seize and act on the opportunity and introduce a new commercially viable solution to the market place. 

Read original article on Industry Wired: https://industrywired.com/gtx-corp-making-end-to-end-connectivity-possible-through-innovative-iot-powered-enterprise-monitoring-system/